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Make Content the Nucleus of Your Digital Marketing Strategy

Make Content the Nucleus of Your Digital Marketing Strategy

Anyone who has been in business for a while has probably heard about the importance of good content, whether in a blog post, on a video, or on a company’s website. Numerous factors contribute to a successful digital marketing campaign, with a “common thread” being the importance of quality content. Read on to learn more about making content the cornerstone of your strategy.

Train Your People to Fight Cyberattacks

Train Your People to Fight Cyberattacks

With the advance of technology, many benefits have come to businesses—commerce taking place twenty-four hours a day and the ability to have meetings with workers half a world away, among others—but cybercriminals have learned to exploit technology, using practices such as phishing (planting a fraudulent link in an email) to gain access to business’s data and networks.

The Importance of Data Protection in Business Continuity and Disaster Recovery

The Importance of Data Protection in Business Continuity and Disaster Recovery

In the last week, two earthquakes have shaken southern California, alerting us to the need to have our businesses prepared for a disaster, whether natural or manmade. Not only can fires, floods and earthquakes cause business interruptions, but so can systems failures, human error, malware and ransomware attacks.

Essentials for a Mobile Responsive Website

Essentials for a Mobile Responsive Website

According to a recent PRC survey, the percentage of users accessing websites on a mobile device has reached 60%. No longer do users simply sit in front of a desktop computer to access content that is important to them; rather, they are likely to access content on their mobile devices. Read on to learn more about making your website mobile responsive and one people will want to visit and keep visiting.

Consider Unified Communications for Your Business

Consider Unified Communications for Your Business

Imagine being able to integrate business class phone systems, collaboration and virtual meetings and your contact call center all within a secure and reliable unified communications suite. This means you can work anywhere, get customer information instantly and route calls efficiently to communicate in real time all over the world. Increasingly, Unified Communications can integrate your office communications and help you help customers.

Five Essentials for Your Website

Five Essentials for Your Website

Think of the last great website you saw. What made it stand out? The content might have captivated, the images might have jumped off the page, or the color scheme might have been appealing. Perhaps it was the ease of use or free resources offered. Think of these features and read on…

How Much Downtime Can You Survive Without a Business Continuity and Disaster Recovery Plan?

How Much Downtime Can You Survive Without a Business Continuity and Disaster Recovery Plan?

With disasters–natural and manmade–in the news, preparedness in the form of a business continuity plan is vital. Disaster recovery, or the ability of a business to continue running during and after a disaster, is a key part of business continuity. Read on to learn more about developing a plan to keep your business operating even when things go wrong.

The Importance of a Business Continuity Plan

The Importance of a Business Continuity Plan

With some parts of the country heading into tornado season, and with natural and man-made disasters a possibility anywhere, there’s no time like now to consider how to keep your business running in the event of a flood, fire, earthquake, or even a cyber attack. A Business Continuity (BC) plan keeps your business running both during and after a disaster, minimizing downtime and the resulting loss of revenue and reputation. Read on to learn more about what such a plan can mean for your business.