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LinkedIn Groups for Social Selling

The buyer journey has changed. By the time most prospects get on a call they have already researched several options. Once you have made an investment in a responsive website, Content Marketing through professional networks is an affordable way to broaden your reach and attract prospects. You can use your blog and newsletters content to nurture customers and engage prospects. Social selling is great ways to cultivate your brand and stay top of mind with customers and prospects.

Does Your Business Have a Backup and Disaster Recovery Plan?

Most businesses need a Backup and Disaster Recovery plan. Disasters like fire, flood, earthquake, and more can bring your systems to a halt. Systems including order processing, invoicing, emails, call center, and business phone are critical for daily operations. Without a Backup and Disaster Recovery plan, organizations that encounter a disaster run the risk of going out of business. Here are some tips for getting your Backup and Disaster Recovery plan in place.

Tackling Cloud Security

Security is always top of mind with businesses migrating to the Cloud. Cloud Services are rapidly being adopted by most businesses today. According to IDC, the worldwide public cloud services market reached $45.7 billion in 2013 and is projected to grow at a compound annual growth rate (CAGR) of 23% through 2018. Cloud Security is an important consideration for businesses migrating to the Cloud. So, what are the top security concerns businesses face?

Using Your Website to Engage Prospects

In order to engage customers and prospects, you need to get in front of them and gain their trust quickly. If you start with a strong marketing strategy early, your customers will already know you and your business when decide to buy. How do you develop a strong marketing strategy and reinforce your brand? Read on, we will tell you how.

The Benefits of Fixed-Price IT Managed Services

More and more, we hear of security breaches that are derailing business’s activities, whether such problems are malicious software (“malware”) designed to grab privacy information from an employee, a computer crash or even a natural disaster such as an earthquake. A data breach can put customers’ personal information in peril, thereby causing embarrassment and even costing steep fines. This is why it is important to hire a reputable IT managed service provider before you need one.

Use Native Advertisements to Make Your Online Marketing Dollar Go Further

Start With Quality Content. No matter what online marketing tools you use, it is important to have quality content. What is quality content? It is information that is relevant, interesting and useful to your readers. It engages, entertains and evokes. Not only should it be enjoyable, but also call your readers to action. How many times have you opened what seems like an interesting article, and it turns out to be just an advertisement?

Every Cloud Has a Silver Lining: Business Benefits of Cloud Computing

Moving to the Cloud is a strategic, business-driven decision. Cloud Computing can offer a range of solutions to help drive business performance. Many businesses are migrating to Cloud Computing already. To ensure you get the most from your investment, you need to be able to determine how cloud solutions can help your business grow revenue, scale, accommodate teleworkers, let you move faster than your competition, and help you make your technology infrastructure costs more predictable. Read on to gain an understanding of the many business benefits of Cloud Computing.

How to Build and Maintain an Email Subscriber List and Avoid SPAM

It’s still early in the New Year, and time to start thinking about how to reach new and existing customers with your business. Electronic mailing lists are useful and popular, but shouldn’t replace the personal touch. Rather than purchasing an email list, the most cost-effective way is to develop your own. How can you do this? Build your Email Subscriber List with a Personal Touch

Is Your Network Ready for the Cloud?

Moving to the Cloud requires a fast, reliable network to ensure high availability to Cloud applications and their data. Critical systems including Cloud backup, SaaS, VDI, VoIP and other critical systems need consistent broadband access to ensure employee productivity, compliance and keep customer service levels high. This begs the question, is your network ready for the Cloud?

Five Tips on Password Protection

Should you care about how your employees protect their personal passwords? Depending on your password policy in the workplace, your employees may create passwords based on familiar passwords they use for personal use. Cybercriminals often hack personal websites for privacy information, including username and passwords, so they can gain access to internal systems. Offering tips to your employees on creating strong passwords may help you protect your valuable corporate data.

Five Tips for Getting Referrals for MSPs, Telco and Cloud Service Providers

We have all had that meeting where the prospect turns into a customer immediately. As we all know, warm referrals turn into hot leads with a short sales cycle. While we would all like a steady stream of leads to pour into our company, many sources of leads (telemarketing, mailings, pay-per-clicks) don’t convert at the same rate or time as a warm referral. Referrals come from a trusted source that knows how well your services match with the needs of the buyer.