Imagine a free tool that allows your business to be present on the web in an easy, accessible way. Thanks to Google My Business, you can get your business seen and valued for its uniqueness, as well as communicate with customers and increase search engine rankings. Read on to learn about this tool that’s just as important as your company’s website
Late last year, as well as more recently, two major cyber attacks occurred–one at SolarWinds via their software platform in December of 2020, and one at Colonial Pipeline just this month. These attacks are even more serious than one performed by a lone attacker, and signal how vulnerable networks can be. Not only do businesses need to use tools to protect their own computer networks, but to share information with other companies. Read on to learn how your company can protect itself against cyber attacks.
Cyber threats are nothing new. We’ve been hearing of their prevalence and their aggressiveness for a long time. For example, ransomware is an attack designed to block access to your computer unless you pay a sum of money as a ransom. In recent years, ransom payouts have greatly increased. Read on to learn more about current and emerging cyber threats and how to guard your network from them.
Digital marketing, as ever, is a key part of your business’ whole marketing plan. You may have even been doing the various things that are part of digital marketing but without an integrated strategy. Read on to learn more about developing a plan for achieving your digital marketing goals.
Small to medium-sized businesses (SMBs) look to get more from their technology spending. The cloud, or Internet-based computing, is an effective way to allocate your technology spend, with its flexible and cost-effective self-service model. Read on to learn more about the benefits of cloud computing for SMBs.
With working from home more and more common, companies benefit from their workers collaborating and communicating easily with each other. One solution to consider is Unified Communications as a Service (UCaaS)–an integrated, Internet-based platform that helps workers access videoconferencing, chat, file sharing and more.
A digital marketing plan has many parts–good content, search engine optimization and mobile optimization, among others. At the heart of digital marketing is relevant, engaging and compelling content. Good content tells the story of your company, and what’s more, stands as your company’s brand. Read on to learn more about creating and sharing quality content.
Many businesses have taken advantage of cloud computing for its benefits–its flexibility, ability to help companies scale use according to demand, and a subscription-based pricing model, among others. When migrating to the Cloud it is important that you develop a cloud security strategy. Your company can exert a good deal of control over cloud security concerns with proper policy, training and technology. Read on to learn more about what to include in your cloud security strategy in order to protect technology assets.
It’s said that few can get along without some help from others. If your business has grown, and your technology needs along with it, managing IT on a daily basis may be more challenging. Now may be the time to consider outside assistance. Read on to learn how supplemental IT support via managed services can help save time and money, not to mention help you reach your business goals.
It depends. That’s the short answer. Where you spend your digital marketing budget may take priority over how much, in all, you spend. Deciding where to allocate your budget requires an analysis of numerous factors: your business size and type; your company’s goals; and how much risk you want to take, to begin with. Read on to learn more about directing your spend on digital marketing.
Over the past several years, both Unified Communications (UC) and Software-Defined Wide Area Networks (SD-WAN) have grown more popular. Even a few years ago, IDC predicted that the SD-WAN market would grow to $8.05 billion by this year. Together, Unified Communications and SD-WAN allow your company to stay connected at all times.
It’s sometimes thought that employees can be a “weak link” in your cybersecurity plan. This need not be so. Rather, your employees–when well-trained in cybersecurity policies and practices–can be your greatest asset. Reason to learn about training your employees in keeping your network safe.